The increase in business was immediate
Based in Kent, Ashdown Cookery School had run a successful operation for many years. However, its website was not responsive and was in need of a large makeover. In addition, the client wanted a more interactive website that displayed their courses and products in multiple ways to suit different user preferences.
The new website produced results immediately leading to more sold out courses and significant increase in sales of Gift Vouchers.
WordPress was a very good solution due to it’s CMS capabilities and the fact that WooCommerce integrates so well with it. I chose premium plugins from Modern Tribe for the Events and Ticket Management, but these needed some custom coding to ensure that the brief was successfully met.
Ashdown Cookery School provided amazing images and content as well as strong thoughts on the colour palette to be used.
As always, the success of projects such as this comes down to the close interaction and involvement between client and website developer.
Modern but with a ‘country kitchen feel’, e-commerce capability enabling users to book and buy a range of services.
Multiple formats needed to display courses i.e. grid, list and calendar. Availability of places needed to be provided, with clear ‘Sold Out’ messages so that users didn’t waste time browsing for courses where places were not available.
Gift vouchers to be sold in different denominations and a showcase of the Chefs and Private Dining experiences.
-Owner, Ashdown Manna Cookery School
“We were more than delighted with our website, designed, built and hosted by Web & Prosper. John was easy to deal with, professional and the final result delivered, exceeded our expectations. The increase in business was immediate, thanks to the far more professional image our website now has and the ease of the new e commerce interface. John’s attention to detail is superb, a perfectionist in every way and he takes as much interest and care in the design, build and hosting of your website as if it were his own business. I can highly recommend him.”
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A selection of my portolio
Tom Aikens is one of the UK’s most acclaimed and inspirational British chefs. In October 2018 I was approached by the marketing department to redesign the website and take on its management.